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THE CLIENT

The Hollies is an independent, family business just outside Tamworth, only a few minutes from Drayton Manor Park.

The guest house is maintained to a high standard and offers fleixble accomodation to meet everyone’s needs.

Each of the 8 ensuite rooms is equipped with freeview TV, tea and coffee making facilities, toiletries and fee WiFi.

There are smart clean ensuite shower rooms to each bedroom, and there is also a clean, modern bathroom with a bath.

THE BRIEF

We were contracted by an outside company who had been tasked to create a concise guide for new employees, design to run through every process involved with the smooth running of the guest house.

This guide was very text heavy and so the challenge was to break up the information into attractive, bite-size sections to make it easier to read and access quickly for reference.

The guest house already had branding guidelines which needed to be adhered to in order to keep the guide consistent with the guest house’s style.

THE RESULT

The guide went through a few versions before the page styles were established.

The final product was a very clean, simple piece of artwork with sharp page headings and attractive panels employing the butterfly motif scattered throughout. These panels featured the key information for quick reference as detailed in the brief.

The whole guide was topped of with a striking green cover that includes a large, watermark style butterfly logo to make it eye-catching.

The Hollies Guest House Operations Guide